Strictly necessary

Necessary cookies enable core functionality such as page navigation and access to secure areas. The website cannot function properly without these cookies.

Rolex

As an Official Rolex Retailer, we work closely with Rolex to understand how people are using our site.

Adobe Analytics

This solution helps us to improve our website by collecting and reporting information on its usage; for example, where web page visitors go, how long they stay or if they come back. Data collected remains anonymous. Read More

ContentSquare

ContentSquare is a solution which aggregates usage and frequency data to improve user experience. Statistics created are anonymous Read More

  
Rolex

Datejust 31

Rolex Datejust 31 Oyster, 31 mm, Oystersteel and Everose gold M278271-0002

Oyster, 31 mm, Oystersteel and Everose gold

Model Availbility

Reference
278271 

Model Case
Oyster 41 mm Oystersteel and Everose gold 

Bezel
Fluted 

Water Resistance
Waterproof to 100 metres / 330 feet 

Movement
Perpetual, mechanical, self-winding 

Calibre
2236, Manufacture Rolex 

Power Reserve
Approximately 55 hours 

Bracelet
Jubilee, five-piece links 

Dial
White 

Certification
Superlative Chronometer (COSC + Rolex certification after casing) 

FLUTED BEZEL

The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Datejust 31.

WHITE DIAL

Lacquer combines almost limitless freedom of colour with intensity and a smooth finish. The lacquering technique consists of successively depositing six thin layers of lacquer on a brass base plate. A colourless varnish is then applied to give the colour or shade all of its depth and shine. Once the varnish is dry, the surface of the dial is polished to magnify the colour; the dial is then ready to be pad printed and receive its appliques.

EVEROSE ROLESOR

Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability. Together, they harmoniously combine the best of their properties. A true Rolex signature, Rolesor has featured on Rolex models since the early 1930s, and was trademarked as a name in 1933. It is one of the prominent pillars of the Oyster collection.

Model availability

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers. Washington is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.

"*" indicates required fields

Step 1 of 2

Send a message

Please enter your message

Thank you for your interest in Rolex watches. Please enter your message and we will reply to you soon.

Rolex Datejust

MAKE A DATE OF A DAY